Fitness Meets Fashion
Has anyone else noticed a movement in the fitness community to bring a fashionable aspect to the workout apparel being worn? As someone who has been active in fitness most of my life, I’ve noticed a change in the tide. No longer is just a boring pair of shorts and a cotton T-shirt the go-to. Women (and Men) are upping their fashion game while working out.
Outfits are now coordinated, made of performance wear fabrics, transition well to that post yoga class coffee break, and most importantly can be very comfortable. Back in 9th grade when I made a custom shirt, it meant doodling, “I taunt hurdles,” on an old hanes t-shirt (Yes, that did exist due to my occasional stutter step). Now you can custom make just about anything through cafepress, etsy, or customink. It’s awesome. I think this shows just how ingratiated into our society fitness has become. It can make a fashion statement.
Last Saturday, I was intrigued by the NBC4 Health and Fitness expo in Washington DC. Not so much by the expo but by the Fitness Fashion show sponsored by Mind the Mat and Athleta. (To jog your memory, I reviewed Mind the Mat for Ramblen earlier in 2014.) I am a big fan of yoga and I’ve heard great things about Athleta. So I dragged a friend with me to check out the fashion show. Yes, that’s right a fitness fashion show.
The models were teachers from Mind the Mat and the clothing was all by Athleta. The show was broken into 4 small pieces. Yoga wear, Pilates, more yoga…, and more fitness apparel? There were 4 groups of “models” who rocked their catwalk then did a series of movements as a group to show the range of motion of the clothing. That was the best part. We were able to see the clothing in action.
The Fashion Show was a lot of fun. I loved seeing the new Athleta fitness apparel. The styles were so versatile and I could see myself wearing most of it. The colors were so bright and everything looked so comfortable. This trend in workout wear is fantastic in my opinion. The rep from Athleta mentioned that it’s a company designed by women for women and you can see the difference.
So, have you every been to a fitness fashion show? What’s your fav fitness apparel brand and why? Do you often think of coordinating your workout wear? Do you ever do post exercise activities in your fitness attire? If so how do you update the look for daytime?